MRO Magazine

FLEXcon Simplifies Converter Labeling Options with Expansion of sureFLEX Product Line for Primary and Secondary Applications

By Business Wire News   


FLEXcon, an innovator in adhesive coating and laminating, today announced the expansion of its sureFLEX product line with sureFLEX W120, a 2 mil white film that works with multiple container types—including squeeze tube applications with crimp, full wrap labels, and front and back panels—and is ideal for large panel and irregularly shaped surfaces. The sureFLEX product line is a series of clear and white Biaxially-Oriented Polypropylene (BOPP) films designed for primary and secondary labeling applications.

Benefiting the pharmaceutical, health and beauty, food and beverage, and household chemical markets, sureFLEX W120 with higher-shear V-01 permanent acrylic adhesive offers open time for clean removability of label misplacements at dispensing. As a result, converters do not have to discard the container if a label is misapplied as it can be removed without leaving any adhesive residue. The open time is several seconds for polyester (PET) and longer for high-density polyethylene (HDPE). In addition, V-01 adhesive won’t buildup on presses and die-cutting equipment, which means problem-free performance on-press.

“Our goal is to deliver more than a product. We make it our mission to enable our customers to stay competitive by arming them with a variety of high-performance solutions at reasonable prices,” said Michelle Lamontagne, market development specialist, FLEXcon. “The flexibility and adaptability of sureFLEX W120 improves efficiencies, minimizes waste and provides a high-performance labeling option for even the most challenging surfaces for primary labeling.”

sureFLEX W120’s smooth surface and 1.2 mil polyester release liner support high quality graphics. The film offers excellent opacity, and the topcoat optimizes ink receptivity with a wide range of inks, including UV, solvent and water flexo, UV and solvent screen, and UV letterpress. sureFLEX W120 is also compliant with FDA 175.105 for indirect food contact.

For more information please visit or call Jim Joyce at 508-885-8214. For continuous product updates, industry news and engagement follow FLEXcon on Twitter @FLEXcon.

About FLEXcon
FLEXcon Company, Inc. is an innovator in adhesive coating, laminating and finishing of durable materials used in graphics applications, electronics and new products. Through a culture of curiosity, flexibility and a drive for excellence, FLEXcon is the trusted partner to a wide range of companies from printers and fabricators to engineers and designers developing products for existing and emerging markets. Headquartered in Spencer, Mass. the company has operations throughout North America and Europe with distribution worldwide. For more information, visit or call 1-508-885-8200.

Media Contact
For FLEXcon
Kyle Tildsley, 617-502-4300


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