MRO Magazine

Photo: Lowe’s Canada.

Lowe’s Canada is launching Provember in most of its Lowe’s, RONA, and Réno-Dépôt stores across Canada until November 23. Provember, an event linked to their VIPpro program, includes a vendor tour, in-store breakfast meetings, offers and rewards, contests, and a partnership with the Movember Canada organization.

“The VIPpro program is constantly evolving with initiatives aimed at improving our service offering and the shopping experience for construction, commercial and home improvement professionals, as well as small business owners,” said Jeff Oben, senior director, Pro stores, Lowe’s Canada “Provember is back for a second year with an improved version, including a vendor tour. It’s a unique opportunity for Pros to interact with key vendors and with each other.”

As part of the vendor tour, Stelpro, Bosch, PPG, Chervon, Lutron, Metrie, Southwire, Stanley B&D, Metabo, Spyder, and other vendors will demonstrate their products. All participating stores in the network will offer breakfast to their Pro customers on November 1 and 15.

During Provember, Lowe’s Canada is adding offers and discounts to the as part of the VIPpro program. Pros will be able to make a donation at checkout to support Movember Canada.



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