MRO Magazine

Research and Markets: Bakery and Cereals Market in Australia – the Bread and Rolls Category Dominates Volume Consumption in the Australian Bakery and Cereals Market

August 13, 2015
By Business Wire News


Research and Markets ( has announced the addition of Canadean Ltd’s new report “Consumer and Market Insights: Bakery and Cereals Market in Australia” to their offering.


This report brings together consumer insight and market data to provide a comprehensive brief of Australia’s Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings:

  • Australia’s growing GDP and ageing population is creating new dynamics in the Consumer Packaged Goods market.
  • The Bread and Rolls category dominates volume consumption in the Australian Bakery and Cereals market.
  • Hypermarkets and Supermarkets is the leading distribution channel in the Australian Food market.
  • Flexible Packaging is the most commonly used packaging material while Film is the widely used container type in the Bakery and Cereals market.

Key Topics Covered:

  • Introduction
  • Report introduction and definitions
  • Market Overview
  • Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
  • National retail and foodservice figures – Key Takeouts
  • Market value and volume for the Australia market
  • Historical and projected consumption in the Australia market
  • Degree of trade up/down-trade in the Australia market
  • Market volume of Australia by category
  • Historical and project market value of Australia by category
  • Winners and losers
  • Segment share of the category and change in market share in the Australia market
  • Category level pricing
  • Retailer and packaging
  • Leading retailers in the Australia food market
  • Leading distribution channels
  • Leading distribution channels by category
  • Australia market by type of packaging
  • Australia market by type of packaging closure/outer
  • Australia market by type of packaging, forecasted
  • Private label performance compared to national brands in the Australia market
  • Leading companies by category
  • Leading brands by category
  • Consumer trend analysis
  • ‘s consumer trend framework and explanation of the sub-trends
  • For key trends in the Australia market
  • How the trend is influencing consumption in the Australia market
  • How to target the trend
  • How the trend will evolve
  • Key target demographic and the rate and which the trend will evolve
  • Key drivers in the market that will increasingly influence consumption
  • Innovation examples
  • New product examples launched

Companies Mentioned

  • Artisanal Producers
  • Wonder White
  • Helga’s
  • Abbott’s Village Bakery
  • 9 Grain
  • Tip-top(Others)
  • Mission

For more information visit

Research and Markets
Laura Wood, Senior Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Baked Goods, Baked Goods, Breakfast Cereals, Breakfast Cereals