MRO Magazine

PROS to Spotlight Smart Applications at International Foodservice Manufacturers Association Presidents Conference

October 28, 2015
By Business Wire News


PROS® (NYSE: PRO), the revenue and profit realization company, today announced its participation in the International Foodservice Manufacturers Association (IFMA) Presidents Conference. At the event, PROS will showcase its smart applications for pricing and selling that are designed to help foodservice companies realize their revenue and profit potential. The conference, scheduled for Nov. 1-4 in Scottsdale, Ariz., will be held at the Fairmont Scottsdale Princess.

From farm to plate, PROS understands the challenges foodservice manufacturers face. The PROS solution portfolio is designed to simultaneously address those challenges and improve financial results, applying a holistic approach to business performance that creates a material and measurable business impact.

PROS delivers the actionable insights that align product, demand and availability to transform pricing and selling into a competitive advantage. Foodservice companies, including BRF Brasil Foods, use PROS solutions to balance price with supply and demand constraints, and expand margins.

“In today’s globally competitive environment, companies in the foodservice industry are looking to grow both the top and bottom line,” said PROS Chief Marketing Officer Patrick Schneidau. “PROS smart applications redefine pricing and selling, and help foodservice organizations mine their data to uncover buying preferences. By combining simplicity and data science, we offer our customers data-driven pricing and selling guidance to help them realize their revenue and profit potential.”

IFMA, International Foodservice Distributors Association (IFDA), and National Restaurant Association (NRA) join forces to co-host this premier forum for senior-level executives from distributors, manufacturers and operators. This year the event will focus on the transformative change in the industry to drive more consumer demand toward foodservice. The annual invitation-only event features research on key supply chain issues, deep-dive discussions on critical issues and networking opportunities for foodservice channel partners.

To learn more about PROS, visit the website at or follow PROS on Twitter at @PROS_Inc To learn more about the event, visit the IFMA website.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a revenue and profit realization company that helps B2B and B2C customers realize their potential through the blend of simplicity and data science. PROS offers cloud solutions to help accelerate sales, formulate winning pricing strategies and align product, demand and availability. PROS revenue and profit realization solutions are designed to allow customers to experience meaningful revenue growth, sustained profitability and modernized business processes. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of revenue and profit realization software to organizations generally as well as the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with revenue and profit realization software and its current expectations of the benefits of revenue and profit realization software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s revenue and profit realization software needs, the risks associated with PROS developing and enhancing products with the functionality necessary to deliver the stated results and the risks associated with the complex implementation and maintenance of revenue and profit realization software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future whether as a result of new information, future events or otherwise.

PROS Holdings, Inc.
Sheila Watson, 713-335-5287
Yvonne Donaldson, 713-335-5310