MRO Magazine

Legendary Fashion Designer B Michael Partners with Macy’s to Present His Debut Runway Fashion Show at the 47th Annual NAACP Image Awards Luncheon on Feb. 4


February 4, 2016
By Business Wire News

LOS ANGELES

Macy’s has partnered with couture and ready-to-wear designer B Michael to produce the first b Michael America runway fashion show at this year’s NAACP Image Awards luncheon, which honors the nominees of the 47th annual NAACP Image Awards, on Thursday, Feb. 4, 2016, at the Langham Hotel in Pasadena, CA. Actress and singer Brandy Norwood, known for her work on “Moesha,” “I Still Know What You Did Last Summer,” and “Cinderella,” will walk in the fashion show. B Michael previously dressed the star for her media junkets during her run in “Chicago” on Broadway and also collaborated with her costume designer on her new series for BET, “Zoe Ever After.”

Following a panel discussion, the fashion show will feature social dresses from the b Michael America Red collection, available exclusively at select Macy’s stores and on macys.com, and close with several pieces from his couture collection.

“I’m proud to be a part of the NAACP Image Awards luncheon and celebrate the exemplary works by the undeniably talented nominees who work so hard to promote diversity in the arts,” said B Michael. “It’s an honor to dress Brandy again for the fashion show, and I’m grateful to have the continued support of Macy’s, which has been such a valuable partner.”

Known for designing dresses for icons such as Whitney Houston, Lena Horne, Cicely Tyson, and Valerie Simpson, B Michael launched his ready-to-wear collection b Michael America Red at Macy’s in 2012 to reach a broader audience. The easy-to-wear collection, which ranges in price between $225 for dresses to $650 for gowns, offers a contemporary spin on the designer’s signature haute couture style, resulting in a simple yet sophisticated look.

“Macy’s is extremely excited to be a part of the NAACP Image Awards luncheon with B Michael, who is such an inspiring talent and leader in the fashion community,” said Louis Mastrogiacomo, Macy’s executive vice president and general merchandise manager of ready-to-wear. “We look forward to our continued partnership and the success of b Michael America Red at Macy’s.”

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 734 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores — including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California — are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit our online pressroom at macys.com/pressroom.

Macy’s
Martha Gil De Montes, 626-737-6455
martha.gildemontes@macys.com
or
Raegan Gall, 626-737-6484
raegan.gall@macys.com