MRO Magazine

Truss Beverage Co. selects Protonify as supplier for their beverages

Truss, a manufacturer of cannabis-infused beverages in Canada, approached Protonify to supply higher-purity THC for products in their cannabis beverage line.

December 6, 2022 | By Canadian Manufacturing staff


Protonify Corporation, a provider of cannabinoid ingredients, announces that Truss Beverage Co., a joint venture between affiliates of Molson Coors Canada and HEXO Corp., has selected Protonify as a supplier of high purity THC for their cannabis-infused beverage lines.

Truss, a manufacturer of cannabis-infused beverages in Canada, approached Protonify to supply higher-purity THC for products in their cannabis beverage line.

“As the leading cannabis beverage company in Canada, Truss has always been committed to delivering the highest quality and most consistent products for legal aged consumers,” said Vladimir Zhuravel, Head of Operations at Truss Beverage Co. “We believe purity is important for our consumers and Protonify’s high purity THC was a step-change improvement for us.”

“For Truss to select our ingredients is testament to the unparalleled quality and purity of our products. Our mission is to lower the barriers of high purity ingredients for CPG manufacturing partners,” said Andrew Fisher, CEO of Protonify. “Consumers are seeking the healthy alternatives that Protonify enables Truss to deliver, consistently and at scale.”

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Cannabis beverages sales in Canada continue to grow as consumers discover the benefits of ingestion over inhalation. Protonify says they look forward to collaborating with Truss to continue to be the cannabis beverage leader of choice.

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Article originally published on Canadian Manufacturing.

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