MRO Magazine

TDK Honors Digi-Key with Senten Manten Gold High Service Distributor Award

June 27, 2016
By Business Wire News


Global electronic components distributor Digi-Key Electronics, the industry leader in electronic component selection, availability and delivery, today announced they are TDK Corporation’s European Senten Manten Gold winner in the High Service Distributor category. The company was presented the award on June 13th, 2016 in Munich, Germany.

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Digi-Key is presented with the European High Service Distribution Gold Award. From left to right: We ...

Digi-Key is presented with the European High Service Distribution Gold Award. From left to right: Werner Freibauer (DK), Dietmar Jaeger (TDK), Hermann Reiter (DK), Sabine Haas (DK), Peter Arch (TDK), Peter Miller (TDK) (Photo: Business Wire)

“I am pleased to present this year’s European High Service Distribution Gold Award to Digi-Key,” said Dietmar Jaeger, VP Sales Distribution at TDK. “Digi-Key is a long term partner on a global basis with whom we have an excellent relationship on all management levels. This award recognizes Digi-Key’s successful efforts to establish a strong footprint in Europe.”

The awards are based on TDK’s annual Senten Manten distributor performance evaluation program. The Japanese term, Senten Manten, stands for the perfect result, which is reached with 1000 points. The award recognizes the distributors’ performance and collaboration with TDK in four categories: business performance, inventory management, contractual terms, and operational excellence.

“We are honored to receive this award because it’s the perfect example of a partnership in which a strong team effort shows results,” noted Hermann Reiter, Director, Sales Central & Eastern Europe at Digi-Key. “Our close relationship with the TDK team has allowed us to be on the forefront of adding new product introductions, allowing our mutual customer base access to the latest and greatest TDK products.”

TDK’s full line of quality products is available for immediate shipment on the Digi-Key website.

About TDK Corporation

TDK Corporation (Tokyo Denkikagaku Kogyo) was established in December 1935 with the aim of becoming the world’s first commercial manufacturer of the magnetic material ferrite. TDK, since then, has continued ceaselessly to turn out a variety of products and services making use of its materials technology, centering on ferrite and ceramics, and processing technology, which draws out the properties of materials to the maximum degree. The founding spirit of TDK, “contribute to culture and industry through creativity,” continues to this day to pulsate throughout the company.

About Digi-Key Electronics

Digi-Key Electronics, based in Thief River Falls, Minn., is a global, full-service provider of both prototype/design and production quantities of electronic components, offering more than four million products from over 650 quality name-brand manufacturers. With over one million products in stock and an impressive selection of online resources, Digi-Key is committed to stocking the broadest range of electronic components in the industry and providing the best service possible to its customers. Additional information and access to Digi-Key’s broad product offering is available at

Editorial Contact for Digi-Key Electronics
Kayla Krosschell, 1-800-344-4539 x1098
Marketing Communications Specialist