Strong MDI Announces Appointment of New Representative Firm

September 22, 2015 | By Business Wire News

JOLIETTE, Quebec, Canada

Strong/MDI Screen Systems (NYSE MKT: BTN), a leading manufacturer of high quality projection screens, is pleased to announce the appointment of a new representative firm in the United States northeast market.

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Effective September 1^st 2015, Richard Dean Associates Inc. began leading the sales and promotion of Strong MDI screen system products in Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, Vermont and upstate New York. Based in Newburyport, Massachusetts, the award-winning manufacturer representative firm is known for its outstanding service and strong technical background. Their communication and sell-through approach have enabled them to build strong, long lasting relationships with customers and vendors alike. They will be pursuing sales of several MDI product lines, including customized specialty screen surfaces and frames, as well as motorized applications.

This relationship reflects Strong MDI’s continued dedication to developing their presence within the non-cinema specialty application markets in the United States. General Manager, Francois Barrette stated, “We are thrilled to have RDA represent us in the northeast. RDA’s knowledge and experience will be instrumental to MDI’s growth in this region, providing our customer base with outstanding sales and service support in concert with MDI’s leading suite of screen products. We look forward to a successful collaboration.” Bill King, Sales Manager at Richard Dean Associates, commented, “All of us here at RDA are very excited to partner with Strong MDI. The exceptional quality of the products and high level of commitment to customer satisfaction makes them a perfect fit with our company and the brands we represent. We look forward to educating our customers on this benchmark brand of custom screens.”

About Ballantyne Strong, Inc. (www.strong-world.com)
Ballantyne Strong designs, integrates, and installs technology solutions for a broad range of applications; develops and delivers out-of-home messaging, advertising and communications; manufactures projection screens and lighting products; as well as provides managed services including monitoring of networked equipment. The Company focuses on serving the retail, financial, government and cinema markets.

Forward-Looking Statements
Except for the historical information in this press release, it includes forward-looking statements that involve risks and uncertainties, including but not limited to, quarterly fluctuations in results; customer demand for the Company’s products; the development of new technology for alternate means of motion picture presentation; domestic and international economic conditions; the management of growth; and other risks detailed from time to time in the Company’s Securities and Exchange Commission filings. Actual results may differ materially from management’s expectations.