New Vibrant Colors Join Alesta Global Color Collection Portfolio

April 10, 2015 | By Business Wire News

PHILADELPHIA

Axalta Coating Systems, a leading global supplier of liquid and powder coatings, announces its recent addition of 16 vibrant colors to its Alesta^® Global Color Collection, an architectural powder coatings line.

Now available worldwide, the second series of colors is inspired by iconic locations such as the UK Houses of Parliament in London, the Rialto Bridge in Venice, Sydney’s Opera House and the Amber Fort in India.

Alesta’s Global Color Collection is available in fine texture, matte, semi-gloss and high gloss finishes and has excellent weatherability, elasticity and abrasion resistance, making the powder coatings ideal for hand railings, fencing and residential aluminum extrusions. Alesta’s dynamic new colors can be applied on aluminum or steel substrates.

“We’re very excited to launch the second series of colors for the Global Color Collection Portfolio,” said Bill Sante, Global Director, Marketing and Business Development for Axalta’s powder coating operations. “These new, dynamic colors will continue to give Axalta both an aesthetic and a competitive edge in powder coatings.”

Besides providing excellent protection of the substrate, these innovative powder coatings also provide a variety of exciting, aesthetically pleasing colors and surface textures to support the diversity of building design and coordinate to surrounding landscapes. They have high color retention and are environmentally responsible, meeting AAMA, Qualicoat and GSB standards.

For more information please visit www.powder.axaltacs.com.

About Axalta Coating Systems

Axalta is a leading global company focused solely on coatings and providing customers with innovative, colorful, beautiful and sustainable solutions. From light OEM vehicles, commercial vehicles and refinish applications to electric motors, buildings and pipelines, our coatings are designed to prevent corrosion, increase productivity and enable the materials we coat to last longer. With more than 145 years of experience in the coatings industry, the 12,000 people of Axalta continue to find ways to serve our more than 120,000 customers in 130 countries better every day with the finest coatings, application systems and technology. For more information visit axaltacoatingsystems.com and follow us @axalta on Twitter.