MRO Magazine

Kathy Ireland Back In Socks, Sets Deal With KISS Legwear To Expand Design/Marketing Of Product That Launched Her Global Lifestyle Empire

August 5, 2015 | By PRN NewsWire

NEW YORK, Aug. 5, 2015 /PRNewswire/ — It’s one of the most treasured stories in fashion trade history, how a bit over two decades ago, Kathy Ireland launched what is now according to Forbes Magazine, a $2.5 Billion annual grossing empire. kathy ireland(R) Worldwide was launched with a $50,000 loan and a desire to design a better pair of socks. That footwear success, which long ago surpassed sales of over one hundred million pairs, propelled her to the position of one of the world’s leading lifestyle designers with over 17,000 SKUs and dominance in many key areas of fashion, household goods and beauty products.

https://photos.prnewswire.com/prnvar/20150804/255078

Now listed at the 31(st) most powerful brands by License Global Magazine, Kathy Ireland is jumping back into socks with an exclusive deal with KISS Legwear Group Inc., to manufacture kathy ireland(R) Legwear, which the kiWW(R) CEO and Chief Designer will conceive and market. The first collection for Spring 2016 will premiere in the company’s New York showroom located at 10 West 33rd St. Suite 610, Monday, August 3 to Friday, August 7. KISS Legwear Group, a division of the ETC Group, is known for innovative and high quality Legwear.

“We are thrilled to join forces with the iconic kathy ireland(R) brand and to bring to the market the latest in legwear looks and designs. Robin Kelz, and our fabulous design team look forward to working with Kathy and her amazing team to develop the highest quality legwear in the marketplace. We are very blessed and excited to have this fantastic opportunity,” said Robert Sussman, President of KISS Legwear Group, a Division of ETC Group Inc.

“It is a great joy to move forward with Robert Sussman, Robin Kelz and the entire team at KISS Legwear Group. We watched this jewel of a company develop other licensing properties into great success stories. We have wonderful dreams and aspirations for this relationship. In our history, beginning with John and Marilyn Moretz, our brand has sold over 100 million pairs of socks. John and Marilyn join all of us in welcoming KISS Legwear Group to the kathy ireland(R) Worldwide group of fashion partners,” says Kathy Ireland, CEO and Chief Designer of kathy ireland(R) Worldwide.

Photo – http://photos.prnewswire.com/prnh/20150804/255078

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/kathy-ireland-back-in-socks-sets-deal-with-kiss-legwear-to-expand-designmarketing-of-product-that-launched-her-global-lifestyle-empire-300123735.html

Photo: https://photos.prnewswire.com/prnh/20150804/255078KISS Legwear Group

CONTACT: Media Contacts: KISS LEGWEAR GROUP, Robert Sussman, President,212-947-5151 Tel, Sockster@verizon.net; KATHY IRELAND, Rona Menashe, EVP,Guttman Associates, 310/246-4600 Tel, Rona@Guttmanpr.com

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