MRO Magazine

Global Anti-counterfeit Packaging Market 2016-2020 – Development of 3D Barcodes a Major Market Trend – Research and Markets

February 5, 2016
By Business Wire News


Research and Markets ( has announced the addition of the “Global Anti-counterfeit Packaging Market 2016-2020” report to their offering.

The anti-counterfeit packaging market to grow at a CAGR of 15.21% during the period 2016-2020.

The report covers the present scenario and the growth prospects of the global anti-counterfeit packaging market for the period 2016-2020. To calculate the market size, the report takes into account the total revenue generated from the different types of applications and technologies used in anti-counterfeit packaging. The report also includes a discussion of the key vendors operating in this market.

Vendors are focusing on advancing technologies in order to protect products from being counterfeited. Barcodes with one dimensional features have graduated to 2D with QR codes. Engineers are even developing 3D barcodes, which can be inserted into products at the manufacturing stage. The idea is, since it is not visible to naked eyes, it will be difficult to counterfeit the products. The 3D barcodes can be used in food, electronics, healthcare, and automobile industries.

According to the report, one of the major factors driving the growth of the anti-counterfeit packaging market is the prevention of counterfeit products. For instance, in the pharmaceutical industry, prevention of counterfeit products play an important role as basic pharmaceutical producers take stringent measures to prevent medicines or drugs from being counterfeited.

Further, the report states that the greatest concern among the vendors in the global anti-counterfeit packaging market is lack of information integration and inefficiency of devices used for anti-counterfeiting.

Key vendors

  • Alpvision
  • Alien Technology
  • Avery Dennison
  • Zebra Technologies

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Market research methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by technology

Part 07: Market segmentation by application

Part 08: Geographical segmentation

Part 09: Market drivers

Part 10: Impact of drivers

Part 11: Market challenges

Part 12: Impact of drivers and challenges

Part 13: Market trends

Part 14: Vendor landscape

Part 15: Appendix

For more information visit

Research and Markets
Laura Wood, Senior Manager
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Sector: Packaging