Final in PaintCare’s Mural Trio Now Live
By Business Wire News
By Business Wire News
Don’t miss the chance to see PaintCare’s Bay-Area art project to promote paint recycling in California! This last in the series of three art installations is now up.
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20150811006225/en/
PaintCare new Mural (Photo: Business Wire)
While the first mural communicated that you should buy just enough paint to add color to your world, and the second mural featured creative ways of using up leftover paint with fun, do-it-yourself projects, Bay-Area artist, Sirron Norris completes the story with the third and final installation featuring PaintCare’s most important message; “Recycle your household paint.”
The last mural is a bright and colorful feature of Norris’ recognizable characters taking all of the paint they used in the first and second murals to the nearby PaintCare drop-off site – their local hardware store — to be recycled. From there, the paint goes through the “PaintCare recycling machine,” creating new colors for the rest of the world to use.
The mural aims to show how easy it is to recycle leftover paint, as well as the results of how recycling paint can make a more beautiful, environmentally-clean world. As with the first two murals, the final mural will be up at the corner of Market and Octavia Streets (near the entrance to Highway 101) in San Francisco until August 31st.
All of the paint for this project is from San Francisco’s household hazardous waste facility at Recology San Francisco, the operator of the waste transfer station and recycling center. The facility is one of 19 places in San Francisco that accept most types of paint, stain, and varnish from the public. As part of a contract between PaintCare and the Department of the Environment (City & County of San Francisco), the facility also remixes thousands of gallons of paint to give away to the public for free each year.
Using recycled materials for art projects is an innovative way to engage the public and generate excitement around art and recycling. The Artist in Residence Program at Recology has been doing this for 25 years. Artists who are in residence are required to gather all of their materials from our public disposal area and all paint is recovered from the Household Hazardous Waste Facility.
“Prior to the start of this project, we were looking for a creative and environmentally responsible way to raise awareness about where to recycle household paint,” said Paul Fresina, Director of Communications for PaintCare. “Sirron’s trio of murals have not only been the perfect way for PaintCare to get multiple messages out to the public, but also to tell a story and demonstrate how easy it is to recycle paint.”
Each mural is a visual demonstration of each of PaintCare’s key messages: “Buy right. Use it up. Recycle the Rest.”
Be sure to “like” PaintCare on Facebook or follow #recycleyourpaint
Paint manufacturers established PaintCare, a nonprofit organization, to plan and implement paint stewardship programs to make paint recycling more convenient and educate the public about “buying right” and using up leftover paint in states that pass paint stewardship laws. The California program began in 2012 and now has more than 700 drop off sites throughout the state. PaintCare also operates programs in Colorado, Connecticut, Minnesota, Oregon, Rhode Island, and Vermont. PaintCare is also planning programs for Maine and the District of Columbia. For details: www.paintcare.org.
Leah Davis, 619.717.2334