MRO Magazine

Fast-Growing, Fashion Leader fullbeauty.com Welcomes New Partners Karen Kane and ABS by Allen Schwartz


June 4, 2015
By PRN NewsWire

NEW YORK, June 4, 2015 /PRNewswire/ — FULLBEAUTY Brands announces the launch of the illustrious Karen Kane and renown lifestyle luxury brand ABS by Allen Schwartz on fullbeauty.com. The collections launched on May 26, 2015, as the first two fullbeauty Boutique Brands offering small, highly curated assortments for the fullbeauty.com customer. Both partners add to the rapidly growing list of brands on fullbeauty.com in order to provide the FULLBEAUTY Brands plus-size customer an even greater and comprehensive lifestyle wardrobe.

http://photos.prnewswire.com/prnvar/20150320/183566LOGO

“With over 300 brands and 6,000 products on fullbeauty.com, FULLBEAUTY Brands continues to elevate the bar in fashion,” says Stephanie Sobel, President of FULLBEAUTY Brands. “The addition of these new partners delivers on more fashion choices at great prices transporting fullbeauty.com to become the number one go to resource for online shoppers sizes 12+.”

One of the most respected names in women’s apparel today, Karen Kane has become synonymous with a relaxed, California coast style that embodies both comfort and sophistication. The collection is designed with ease, luxury and longevity in mind. Key pieces include easy silk blouses and tunics in bright hues, complementary asymmetrical hem tanks, effortlessly draped cardigans, everyday stretch jersey maxi dresses and figure flattering dark rinse jeggings. Paintbrush stroke prints in summer shades and statement geometric patterns give a playful, artsy feel to the laid back collection.

ABS by Allen Schwartz will cater to the contemporary woman who is always ahead of the trend, offering the fullbeauty.com customer looks that will take her from coffee to cocktails. High quality fabric, attention to detail and luxury appeal are evident in all designs. Highlights include day dresses in streamlined silhouettes, fit and flare dresses with flattering banded waists and timeless lace occasion dresses. A bold cobalt color, graphic prints and feminine lace keep the collection elevated and modern. The lifestyle luxury brand will retail at an average price point of $215.

Karen Kane and ABS are both made in America. For more information please visit www.fullbeauty.com, or contact 5W Public Relations.

For more information on social media channels:

facebook.com/fullbeautystyle

www.twitter.com/fullbeautystyle

www.pinterest.com/fullbeautystyle

www.instagram.com/fullbeautystyle

About FULLBEAUTY BRANDS

FULLBEAUTY Brands is the most trusted, comprehensive resource for plus-size women and men seeking fashion inspiration, style advice, and clothing tailored to their individual needs. Proprietary brands under the FULLBEAUTY Brands umbrella include: Woman Within(R), Roaman’s(R), Jessica London(R), swimsuitsforall(TM), KingSize(R), BrylaneHome(R), and fullbeauty.com(R), an online marketplace offering a curated collection of the finest brands, and thousands of products, the premier online fashion and lifestyle destination for women sizes 12+.

Logo – http://photos.prnewswire.com/prnh/20150320/183566LOGO

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/fast-growing-fashion-leader-fullbeautycom-welcomes-new-partners-karen-kane-and-abs-by-allen-schwartz-300094193.html

Photo: http://photos.prnewswire.com/prnh/20150320/183566LOGOFULLBEAUTY Brands

CONTACT: 5WPR / Chloe Gallo, fullbeauty@5wpr.com, 212-999-5585

Web site: http://www.fullbeauty.com/