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Demand for Compostable Packaging Will Emerge as a Key Trend in the Global E-commerce Packaging Market until 2020, Says Technavio

By Business Wire News   


According to the latest research study released by Technavio, the global e-commerce packaging market is expected to reach over USD 105 billion by 2020.

This research report titled ‘Global E-commerce Packaging Market 2016-2020’, provides an in-depth analysis of market growth in terms of revenue and emerging market trends. To calculate the market size, this report covers revenue generated by vendors providing e-commerce packaging. The report also presents the vendor landscape and a corresponding detailed analysis of the top five vendors operating in this market.

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“Many products like electronic goods, glass items, and fragile goods require protective packaging for safe delivery. Protective packaging products, such as bubble wrap and Styrofoam are lightweight and cheap, but both are made out of polystyrene materials derived from hydrocarbons,” said Sharan Raj, one of Technavio’s lead analysts for packaging research.

“The production process of creating these products out of these plastic polymers is energy-intensive and is not environmentally-friendly, as these products take a long time to decompose. Hence, to address these concerns, vendors are spending more on R&D for packaging products that are eco-friendly and biodegradable,” added Sharan.

Global e-commerce packaging market by type of materials 2015 (% revenue)

  Corrugated boxes     55.81%

Polybags 38.65%

Others 5.54%

Source: Technavio research


Global e-commerce packaging by corrugated boxes: largest market

The global e-commerce packaging market by corrugated boxes was valued at USD 45.57 billion in 2015. Corrugated boxes have become increasingly popular because of their light and biodegradable nature. Also, corrugated boxes and containers are slated to witness the highest sales in e-commerce packaging over the next four years.

Vendors in the market are using new ways and technologies for paper pulp extraction, which is used as an input material to manufacture corrugated boxes. The growing requirement for improved graphics on packaging products will propel the growth of the corrugated box packaging market as it offers sufficient space to provide detailed information about products along with extra graphics.

Global e-commerce packaging by polybags: second-largest market

The global e-commerce packaging market by polybags was valued at USD 31.56 billion in 2015. Polybags is the fastest growing segment in the global e-commerce packaging market. They are in huge demand because of the growing focus on convenience along with sustainability in the packaging industry. They are lightweight with superior barrier properties and are easy to use compared to traditional e-commerce packaging materials. Flexible plastic packaging is in high demand due to its increasing popularity in e-commerce. Vendors primarily use protective mailers, air pillows, and bubble packaging for safe delivery of products to their customers.

Global e-commerce packaging by others

The global e-commerce packaging market by others was valued at USD 4.52 billion in 2015. Other packaging products include metal cases, wood containers, leather pouches, and cloth packaging products that do not fall into earlier product categories. The demand for other packaging products is likely to increase moderately because of the high demand for luxury and premium products.

Wood packaging is popular amongst luxury or premium brands. A wooden cap or sleeve to the packaging adds to the looks and esteem to the product. Such materials have a sensory appeal, a high perceived value, and even a prolonged life beyond the use of the product.

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About Technavio

Technaviois a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

If you are interested in more information, please contact our media team at

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 630 333 9501
UK: +44 208 123 1770


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