MRO Magazine

Couture Bridal Fashion Arrives In Charleston, SC

May 10, 2016
By PRN NewsWire

CHARLESTON, S.C., May 10, 2016 /PRNewswire/ — Couture bridal boutique Betty Bridal Atelier Charleston today announced its official opening. Located in downtown Charleston at the prime address of 463 King Street (on the second floor at the corner of King and Radcliffe), Betty Bridal offers brides the newest, most sophisticated gowns from designers that, until now, have been unavailable in Charleston or other major markets in surrounding metropolitan areas. An opening event will be held at the store on Thursday, May 12 from 5:00 p.m. – 9:00 p.m., please email for more information.

The boutique will feature the latest in bridal fashion, from top designers including Oscar de la Renta, Carolina Herrera, Peter Langner, Mira Zwillinger, Sabrina Dahan, Liancarlo, Anna Maier and Ines Di Santo. These new labels are entering the market due to long standing relationships with Betty Bridal’s owner/proprietor Rachel Mistretta, an experienced bridal sales consultant out of Chicago, IL and will allow southern brides more couture options than have ever been available before.

“I can’t express how excited I am to open my boutique in Charleston,” said Mistretta. “Not only is Charleston an absolutely booming economy, it is the number one wedding destination in the country. There is a sophisticated client base in this city that, up to now, has not had access to these top designers. I am thrilled to offer this option to brides not only in the south, but also from other parts of the country, who will be as charmed by this gorgeous city as I am.”

“I’m thrilled to be entering the Charleston bridal market,” said Peter Langner, designer and founder, Peter Langner. “I’ve been wanting to bring my designs to Charleston for some time now, but it needed to be the right moment in time and the right store. For me, Betty Bridal is the perfect opportunity. I have worked with Rachel for many years, and her knowledge and expertise of couture bridal is unparalleled. This boutique will expand the world of fashion for brides in the south.”

In addition to offering the latest in couture designs, client service is of paramount importance at Betty Bridal. The atelier will work by appointment so that each client receives special attention in a relaxed environment from the first moment in the store. Walk-in clients will be taken depending on the availability of sales consultants. Gown prices range from $5,000 – $15,000. Alterations are custom and will be handled on site, and a limited selection of custom veils and jewelry will also be available.

Betty Bridal is on Facebook (search “Betty Bridal Atelier Charleston”) and can be found on Twitter and Instagram at @betty_bridal. To find out more, please contact the store at (843) 642-8220 or visit

About Betty Bridal Atelier Charleston

Betty Bridal Atelier Charleston is a privately owned company, based out of Charleston, SC. The atelier is the only boutique in Charleston to exclusively offer gowns from designers including Oscar de la Renta, Carolina Herrera, Peter Langner, Mira Zwillinger, Sabrina Dahan, Liancarlo and Ines Di Santo, and also offers bridal accessories. Appointments are private and 90 minutes in duration, and gowns range from $5,000 – $15,000. Hours of operation are Tuesday – Saturday, 10 a.m. – 6 p.m.

To view the original version on PR Newswire, visit:

Betty Bridal Atelier Charleston

CONTACT: Lauren Raeder, Betty Bridal,, 773-456-8191;Judy Koepenick, Betty Bridal,, 240-305-0370

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