MRO Magazine

Audax Private Equity Announces the Acquisition of AllOver Media

March 19, 2015 | By Business Wire News


Audax Group announced that it has partnered with management to acquire AllOver Media (“AOM”) from independent owners. Headquartered in Minneapolis, Minnesota AOM operates the largest alternative out-of-home (“AOOH”) advertising platform in the U.S. with a diverse set of advertising mediums at high-traffic indoor and outdoor locations. Founded in 2002, AOM’s core products are found at convenience stores and gas stations, on truck sides, and at a variety of indoor locations, including restaurants, shopping centers, and sports arenas.

Geoffrey S. Rehnert, Co-CEO of Audax Group, said “AllOver Media is a leading alternative out-of-home media company with an unparalleled reputation for providing innovative advertising products and exceptional service to their customers. We look forward to partnering with Tony Jacobson, Shaun Nugent, and the rest of the AOM team to continue growing the business organically and through strategic add-on acquisitions.”

Tony Jacobson, CEO of AllOver Media, said “We are excited to have Audax as our new partner. Their track record of sourcing and integrating add-on acquisitions will supplement our growth and further enhance our ability to provide innovative advertising products to our customers.”

Greene Holcomb & Fisher LLC advised AllOver Media. Ropes & Gray LLP served as counsel to Audax Group. BMO Harris, Webster Bank, and BB&T Capital Mezzanine provided financing for the transaction.


Audax Group, founded in 1999, is a leading investor in lower-middle market companies. With offices in Boston, New York and Menlo Park, Audax has over $6 billion in assets under management in its Private Equity, Mezzanine, and Senior Debt businesses. For more information visit the Audax Group website

Audax Group
Geoffrey Rehnert, 617-859-1503


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