Sandvik Coromant appoints marketing manager

Nick Falgiatano. Photo: Sandvik Coromant.

Sandvik Coromant names Nick Falgiatano as the U.S. central regional sales marketing manager. In his new role, Falgiatano will be accountable for establishing the strategic objectives of sales area Americas, while supporting the sales team by developing and implementing marketing activities.

He will be responsible for the Sandvik Coromant centres in the Americas, securing certification and maximum utilization for the centers. In addition, Falgiatano will execute launches of new Sandvik Coromant offers.

Falgiatano has been with Sandvik Coromant for 10 years as a sales engineer and, most recently, as a regional sales manager based in the Chicago market.

“We look forward to welcoming Nick into our Marketing Management team, where he will bring his sales perspective to the role,” said Virginie Geoffrion, head of field marketing, Sandvik Coromant. “In this new position, Nick will develop our Sales Area Americas Marketing team with a new, fresh perspective based on his customer knowledge.”