MRO Magazine

Regal debuts progressive new website for Marathon Motors

August 16, 2017 | By MRO Magazine

Beloit, Wis. — Regal Beloit Corporation, a leading manufacturer of electric motors, electrical motion controls, power generation and power transmission components, announced it has launched a new Marathon Motors website for the North American region. The new website contains significant upgrades and additional product features as part of the company’s phased approach to convert all brand-specific domains to the new company-wide platform.

The Marathon Motors website features include: new product search filters, a competitive product cross-reference tool, expanded specs and complementary parts information. With a new rotating 3-D format, viewers can get an enhanced look at products on the site. New navigation tools allow customers to view products based on solution and application within a specific industry.

“Our goal is to create a digital experience that provides customers access to rich product information,” said Philippe de Gail, director of marketing, Commercial & Industrial Systems, Regal. “We specifically focused on the user experience and have expanded the available product specs on the site.”

View the Marathon website.


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