MRO Magazine

Stanley, DEWALT power Skills Canada competition as official sponsors


May 31, 2011
By PEM Magazine

Skills/Compétences Canada, the national non-profit organization responsible for promoting skilled trades and technology to Canada’s youth today announced that Stanley Hand Tools and DEWALT  Power Tools & Accessories have signed on as Official Sponsors of the 2011 Skills Canada National Competition, which takes place in Quebec City from June 1 to 4, 2011.
The Skills Canada National Competition features 500 secondary and post-secondary competitors from all 13 Provinces and Territories, competing for national titles in everything from welding to carpentry, robotics to hairstyling and auto service to cooking. A range of products provided by Stanley Hand Tools and DEWALT Power Tools & Accessories  will be extensively used throughout the construction and manufacturing sector competitions providing competitors with hands-on access to the newest and highest quality tools on the market.
The sponsorship of the 2011 Skills Canada National Competition marks the beginning of a 5-year partnership between Skills/Compétences Canada and Stanley and  DEWALT. This sponsorship includes a new Stanley and DEWALT legacy tool program in which Stanley and DEWALT will donate the hand and power tools and accessories used throughout National Competitions to local schools in the city hosting the event. 2011 will see schools in the Quebec area  receive a package of tools valued over $75,000.  These packages will feature tools including:  DEWALT cordless drills, mitre saws  and Stanley screwdrivers.  Students will benefit from the donation of these tools providing them with opportunity to train using some of the industry’s best products.
Jocelyn Stephen, brand manager for Stanley & DEWALT, says "it is a great honour to be part of the 2011 National Competition and to partner with the Skills/Compétences Canada organization. With so many talented and future skilled trade students in attendance, we are happy to be providing them with quality hand and power tools as part of the Competition from Stanley and DEWALT. It is very important to us to be involved at the grassroots level with people who are developing their skills for the trades.  We are looking forward to a long and successful relationship with Skills/Compétences Canada".
Stanley will also be the key sponsor of the Stanley Tools Do-It-Yourself (DIY) Challenge at the 2011 National Competition in which up to 500 student spectators will be able to try their hand at 3 different challenges each highlighting a specific trade. Stanley’s financial and product support will allow for those students outside of the competition the ability to experience the skilled trades first hand in the hope that they too will one day follow a career path in skilled trades or technology.
“It is because of sponsors like Stanley and Dewalt that we are able to continue to encourage and support a coordinated Canadian approach to promoting skilled trades and technologies to youth,” says Shaun Thorson, CEO of Skills/Compétences Canada. “Skilled trades are the foundation of industries that drive the Canadian economy. With industry partners like Stanley and Dewalt, we can continue to help inspire and encourage youth to pursue professions in skilled trades and technology while ensuring industry has the pipeline of skilled labour force that they need for the future.”
As a Canadian leader in the hand/power tool market, Stanley and DEWALT’s support of Skills/Compétences Canada showcases their commitment to developing a future core of skilled trade workers in Canada.  With up to 1 million skilled trades jobs needing to be filled by 20201, industry support from leaders such as Stanley and DEWALT goes a long way in ensuring that Skills/Compétences Canada can deliver best-in-class programming to students.
The 2011 Skills Canada National Competition runs from June 2 to 3, 2011 at the ExpoCité in Québec and features an opening ceremony on June 1 and closing ceremony, including presentation of medals in 40 competitions, on June 4.