MRO Magazine

NSK Canada launches brand campaign


Industry

September 20, 2008
By PEM Magazine

MISSISSAUGA, ON-NSK Canada (NSK) announced the launch of a brand campaign, which is designed to stimulate customers’ knowledge and understanding of NSK. The plan includes campaign activities centered on the new tagline: "Think NSK." According to the company, the brand concept addresses each NSK customer’s individual requirements and promotes top-of-mind recognition for each.