Toronto, ON — For the first time, drivers visiting the Edmonton Motor Show and the Calgary International Auto and Truck Show will not only get to look at Toyotas line-up of pickups and SUVs — theyll actually be able to get behind the wheel and drive them on the Toyota Truck ‘Never Quit’ 4×4 Test Track.
Its one thing to admire the design and style that Toyota has invested in creating an emotionally-charged line of trucks. But at the end of the day, performance is what truck ownership is all about, noted Tony Wearing, managing director for Toyota in Canada.
Were pleased to provide drivers with this opportunity to put our Never Quit trucks to the test, by driving them hard through typical off-road environments.
Toyota Canada has three truck models for show attendees to drive:
The star of the track will be the all-new, 2007 Toyota Tundra full-size pick-up. Completely redesigned for this model year, the Tundra is the serious work truck that is equally at home in a recreational setting.
The other truck is the 2007 Toyota Tacoma compact pickup, combines performance, utility and comfort.
There’s also an SUV to test — the 2007 Toyota FJ Cruiser, which is based on Toyotas FJ 40.
Whether its breaking through snow drifts, slogging across fields, hauling gear to the oil patch, or negotiating the hazards of a road being repaired during construction season, Toyota Canada has the trucks that make things better for Canadian drivers, Wearing said.
FREE WORK GLOVES
The best way to demonstrate that Toyota trucks are ready for work is by providing the right equipment. So, Toyota will give the first 250 visitors who test-drive the 2007 Toyota Tundra on the 4×4 Test Track each day at the Edmonton Motor Show a free pair of Carhartt work gloves. For the Calgary International Auto and Truck Show, the first 200 visitors to test-drive the 2007 Tundra will receive a free pair of Carhartt work gloves.
The Edmonton Motor Show runs March 1-4, 2007, at the Edmonton Northlands Agricom. The Calgary International Auto and Truck Show runs March 14-18, 2007, at the Roundup Centre in Stampede Park. Show visitors can sign up for the Toyota Truck ‘Never Quit’ 4×4 Test Track at the Toyota booth.