Scott Paper to be renamed Kruger Products
Montreal, QC -- Kruger Inc., a major pulp and paper company engaged in the manufacturing and sale of newsprint, spe...
Montreal, QC — Kruger Inc., a major pulp and paper company engaged in the manufacturing and sale of newsprint, specialty grades, lightweight coated paper, directory paper, tissue, recycled linerboard, corrugated containers, lumber and other wood products, is renaming its Scott Paper division to Kruger Products.
Kruger acquired the assets of Scott Paper from Kimberly-Clark in 1997. The purchase included a 10-year licensing and trademark agreement for the Scott, Cottonelle and ScotTowels trademark names, which expire July 2007.
Scott Paper serves the Canadian consumer market with these brands and others, as well as away-from-home products for industrial and commercial use.
The company says the name change is part of a three-year rebranding initiative, said Mario Gosselin, chief operating officer, Kruger Products.
The company has also designed a new logo, which includes the ‘K’ icon within a green globe, which the company says represents growth and creativity.
The Kruger company has operations in Qubec, Ontario, Alberta, British Columbia, Newfoundland and Labrador, the United States, and the United Kingdom. It employs over 10,000 people. The company was established in Montreal in 1904 and acquired its first newsprint mill in 1950.