MRO Magazine

Electrical industry marketing conference to map out growth

Chicago, IL -- Stimulating sales and marketing efforts to accelerate growth will be the focus of the 2004 North Ame...


Industry

July 19, 2004
By MRO Magazine
MRO Magazine

Chicago, IL — Stimulating sales and marketing efforts to accelerate growth will be the focus of the 2004 North American Electrical Sales and Marketing Conference Aug. 8-10, 2004, at the Wyndham Chicago in Chicago, Ill. The three-day conference will address ways electrical distributors and manufacturers can coordinate and streamline sales and marketing efforts.

Conference sessions include:
– “Are Your Customers Really Loyal?”
– “Customers and Markets of Today and Tomorrow”
– “Capitalizing on the Growth in Energy Efficiency”
– “Pathways to Growth”

The conference is jointly sponsored by the National Association of Electrical Distributors (NAED), Electro-Federation Canada (EFC), National Electrical Manufacturers Association (NEMA), and National Electrical Manufacturers Representatives Association (NEMRA).

In addition, 15 manufacturers have demonstrated their support for the conference by allowing distributors to use a portion of their co-op/marketing development funds toward the conference registration fee.

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For more information, contact the NAED Conference Department at 888-791-2512 or info@naed.org.