DAILY NEWS Mar 19, 2014 6:15 AM - 0 comments

New industrial lubricants firm launches in BC

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Vancouver, BC – Catalys Lubricants Inc. is a new company competing in western Canad’s industrial lubricants sector. Catalys is a subsidiary of Groupe Crevier, Montreal, which has operated in Eastern Canada for over 70 years. As the Western Canadian division of the company, Catalys will be responsible for the sale and distribution of lubricants in the Lower Mainland, Fraser Valley and Vancouver Island.

“We are very excited for our launch into the Western Canadian marketplace with Catalys Lubricants,” said Pierre Crevier, president of Groupe Crevier and Catalys Lubricants Inc. “We have enjoyed a long and lauded history in Eastern Canada, where we remain very active, and are delighted to expand our operations to British Columbia.”

Crevier said the company is an established, Chevron-branded First Source Elite certified lubrication marketer and one of the leading Chevron marketers in North America.

“Chevron Canada Limited has a long standing relationship with Groupe Crevier”, according to Deanna Eckford, area business manager for Chevron Canada. “We are looking forward to continuing to work with Groupe Crevier and their new Western Canada subsidiary, Catalys. We know that Chevron customers will be in great hands with Catalys.”

With the acquisition of Chevron’s lubricant sales in British Columbia, Groupe Crevier is doubling its sales capacity in the sale and distribution of lubricants, and increasing the volume of Chevron products that it distributes by 150%. This transaction also marks the entry into the market of a seventh Canadian province after Quebec, Ontario, Nova Scotia, New Brunswick, Prince Edward Island, and Newfoundland and Labrador.

“It’s an exciting time,” says Steve Madelung, general manager of Catalys Lubricants. “We have been working very closely with Chevron during this launch period and are utilizing existing Chevron resources to ensure a seamless transition. We will continue to provide the complete Chevron product range ….”

As a Chevron Commercial & Industrial agent for over 10 years, Madelung boasts extensive experience in the industrial lubrication industry. Leading the Catalys Lubricants team, he said he is committed to the importance of preventive maintenance and the benefits of quality lubricants in achieving long service life at the lowest overall cost.

Catalys Lubricants is based in Tilbury Park in Delta, BC.

For more information, visit http://www.catalyslubricants.ca.

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